Huncho Who?
January 19, 2018
If you don’t like rap music, stop reading this now. This my comprehensive review of Travis Scott and Quavo’s new album “Huncho Jack”. These are two of my favorite artists so please prepare yourself for my strong personal opinion on this new album. This is not the first collaborative album of 2017 and I doubt there will be any less in 2018. “Collabs” seem to be sweeping the music industry, especially in the rap world. Scott and Quavo took on this new trend and put their own spin on it.
Let me start off by sharing one of my only criticisms of this album. The lyrics in this album are absolutely nothing special, neither artist is necessarily known for their uplifting or emotional lyrics. It is interesting though how both artists have evolved from lyrics about trap houses or studio bedrooms, to now rapping about penthouses and private jets. Both artists work off of one another. Travis mostly takes the melodies while he lets Takeoff and Quavo take the triplet flows and verses. Neither guy fulfills their full pop potential. But don’t expect any of these track to perform well on the charts. Travis is the least influenced he’s been since “Days before Rodeo” and Quavo proves beyond a doubt that he’s capable of creating projects as a singer and a rapper. That’s about the best we could have reasonably hoped for.
“It’s Lit,” Junior Morgan Shore said. That’s honestly pretty much all that it is. None of the songs are even slightly slow, and the lyrics do not evoke many emotions. Other than the pure emotion of turning the heck up.
“Huncho Jack” is saved by it’s supporting players. Offset and Quavo are beautifully self-absorbed in their shared verse on “Dubai Shit,” and Takeoff provides some comedy on “Eye 2 Eye” (“Flip it like it’s Five Guys, I’m Tupac, get all eyes”). But just like all of Travis Scott album, it’s the outstanding producing that set the album apart from others. The beats are as elegant as they are unique, starting off with the guitar riff on “Modern Slavery” and ending with unexpected angelic keys that add emotional depth to “Huncho Jack” and “Saint Laurent Mask.” In an ironic conclusion, Huncho Jack’s liveliness tends to come from everywhere except Quavo and Travis Scott. The usually energy that fills their most famous works are sadly absent.